I know you want me to “spin” this piece a certain way. Sure, that’s what I do.
But first, let me explain this to you:
Spin means writing something in a way that accentuates the positives and downplays the negatives of your product and situation.
Spin is NOT using as many large, flowery, meaningless words as possible to confuse the audience when they hear a bunch of content that doesn’t actually say anything. It is also not talking down to them, and treating them as if they are children who “wouldn’t understand anyway.”
The ability to spin, in my experience, is not unlike the Jedi Force. It can not be learned. It must be granted, and can only be nurtured.
Oh client, the force is NOT with you.
So please, put down the
weapon pen and just let me do my job.